Issac G's Blog

Today, I was introduced to a new Omega 3 product, being distributed through Multi-Level Marketing. The product is cool and interesting, and they claim to have a patent on the way they extract Omega 3 rich oil from plants (not fish!).

I haven’t actually been active in an MLM in a while, but somehow I ended up with my interest piqued.

Now don’t get me wrong: it’s my sincere belief that it’s neither the product nor the comp plan that makes an MLM business successful or not; rather it’s the leaders in the distributor force. Being that this is still pretty ground-floor (my understanding is that we haven’t hit 1,000 top-level-executive signups quite yet), it seems like an exciting challenge.

Last time I jioned an MLM, I had legends like Eric Worre and Randy Gage in my immediate upline (both were within 7 levels above me, I think). Let’s see what I learn from them…

But I’m getting a bit ahead of myself. Like I siad, I think it’s the leadership that’s gonna make it or break it, but the product and the comp plan have to be solid if I want a decently easy chance at making a marketing campaign that my downline can duplicate without me… Time for some homework…

PS If any of you use Omega 3 at all, I’d love to hear your thought on the subject… Thanks

The latest craze in the Internet Marketing industry is having these blank pages with one video, and no fast forward/rewind controls.  And these videos are set up to pop up an order form, or a link for more information after the video is o ver (or starting from a key point in the video).

I love those pages.

But I have one problem with them.  They always seem to use Amazon S3 to host and serve the files, and sometimes that makes the video insanely choppy.  I don’t understand how marketers get away with that.  I’ve been missing out on a lot lately, because I just won’t sit for the choppy video any more.

I know that video is expensive, but if you’re going to do video marketing, go for better hosting!  If you insist on Amazon S3, at least use CloudFront to make the experience better!

Please?

When I was a kid, I used to love the story “The Little Engine That Could”.  I guess it was an early sign of my coming entrepreneur-ism that I loved.  The big engines wouldn’t pull the big train cars, but this pipsqueak little engine tried… and tried… and tried.. and DID!   Proving that the little guy DOES have power to play with the big boys.

This past friday, Logiscpae announced the launch of their new monster, called Monster Splash.  I’ve got to be honest.  It’s cool… but in my opinion, not THAT cool.  It’s kinda like having another BIG engine.  Yeah, sure it’s nice and shiny, but is it really doing something difficult or even helpful to bring into the industry?  Or is it going to stand there looking shiny, and doing good things… but not the things that you’d expect from a big shiny engine?

Basically, it’s very similar in idea to the “splash page network” from Traffic Era, in that you can create ads and ad placements on your website, and then you basically barter people’s ability to place ads on your website for your ability to place ads on other websites.

Honistly, I’m a bit curious as to why they’d have selected this particular business model so recently after releasing their traffic exchange oriented TEBrowser web browser.  The TEBrowser helps people click between their favorite traffic exchanges and thus totally miss ads that will be displayed with Monster Splash…  And if their surfing with a fast surf counter on any exchange: well, to put it lightly, anyone who allows ads over their site on an exchange with a 6 second timer isn’t doing anything useful to themselves to begin with.

So, good thinking Logiscape, but I’m kinda left wondering how useful their full portfolio is together.  They’ve got lots of GREAT sites, but I’m not liking things in 2010 so far (even HitSilo doesn’t seem to be doing so well, which is disappointing).  And don’t get me wrong: for the record I LOVE LOGISCAPE!  TS25, TrafficPods and HitPulse were some of the early exchanges that I surfed, and are still some of the best converting (for me) exchanges out there!

On the other hand, a big (albeit belated)  kudos out to Gary Ambrose with his recent launch of List Wire, an incredible site that lets you have a 100% fully-functional autoresponder for free!  So there’s no more excuses for saying that you can’t afford iContact or aWeber (although they do have better services which are worth the money!).  Start building your list today.  Thanks for that, Gary!

I’ve been having fun with these new audio greetings that I’ve got up on many of my websites.

Today, I’m going to steal an idea from Google. Google’s got this nifty feature where they tribute special occasions by changing the Google logo on their search page.

Well, I’ve decided to do the same for my audio welcomes. All of my sites will be switching from their normal, random (quirky?) welcomes in celebration of the great Superbowl Sunday

Tell me what you think!

Today, or yesterday more accurately, I screwed up.  I sent out a big campaign to 1,500 subscribers to a page with a broken sign up form.

Ouch.

I found out that it was broken when one of my subscribers told me that he couldn’t manage to sign up (thank goodness the copy was good enough to get that kind of eagerness!).

The interesting bit about this was not only my neglect to check that it works – I actually did check the link, and saw the signup page, but the neglect was that seeing that the signup form submitted, too – but more my surprise that it had taken me so long to catch this mistake.  You see, this is a page that I’d been using for months, and based on the fix that I had to make, I’d say it was broken for at least 2 months until now.

But it gets better:

I’ve actually been allowing my extended downline to use this particular signup form (rebranded with their name, picture and referal link of course) and none of THEM caught it for the past few months either!

Moral of the story: If you want to make money, you must check, and double check, and triple check (and then check that you triple checked just for good measure).  Otherwise you’re checking money down the toilet!

OK – I’ve been good and wrist slapped now, so it’s time to get back to making that money back!