I’ve been having fun with these new audio greetings that I’ve got up on many of my websites.
Today, I’m going to steal an idea from Google. Google’s got this nifty feature where they tribute special occasions by changing the Google logo on their search page.
Well, I’ve decided to do the same for my audio welcomes. All of my sites will be switching from their normal, random (quirky?) welcomes in celebration of the great Superbowl Sunday 
Tell me what you think!
Today, or yesterday more accurately, I screwed up. I sent out a big campaign to 1,500 subscribers to a page with a broken sign up form.
Ouch.
I found out that it was broken when one of my subscribers told me that he couldn’t manage to sign up (thank goodness the copy was good enough to get that kind of eagerness!).
The interesting bit about this was not only my neglect to check that it works – I actually did check the link, and saw the signup page, but the neglect was that seeing that the signup form submitted, too – but more my surprise that it had taken me so long to catch this mistake. You see, this is a page that I’d been using for months, and based on the fix that I had to make, I’d say it was broken for at least 2 months until now.
But it gets better:
I’ve actually been allowing my extended downline to use this particular signup form (rebranded with their name, picture and referal link of course) and none of THEM caught it for the past few months either!
Moral of the story: If you want to make money, you must check, and double check, and triple check (and then check that you triple checked just for good measure). Otherwise you’re checking money down the toilet!
OK – I’ve been good and wrist slapped now, so it’s time to get back to making that money back!
One of the first mentors I found in the online network marketing world was a guy named Mike Dillard. His book, Magnetic Sponsoring, was the first marketing-related product I ever bought online, and both was and continues to be a paradigm shifter for my way of thinking, and my path to success!
This evening, he blogged a very long quote of my 2nd favorite part of that book, Magnetic Sponsoring.
I’ve been trying fruitlessly to properly paraphrase the concepts he talks about in this post to my downline for years, but nothing compares to the original.
So if you’re at all interested, curious, or envious of my online success and you want it for yourself, go give it a read!
(To be honest, I think it’s part of a pre-launch to a product he’s launching this week, but this blog post is 100% affiliate-link-free.)
I’ve been wondering lately what makes people buy. (I’m wondering that because my experimenting budget is running low and there’s a bunch of new stuff that I’m dying to try out, but need sales to pay for it).
I’ve been looking at what’s been working for me, vs what hasn’t, and the bottom line is that I’m still getting most of my sales from “organic” traffic.
That’s content about something that I want to sell that continually pulls traffic in over a steady period of time, and I pre-sell them on REALLY good preview content.
I’ve noticed that people who want to buy generally tend to take one small bit on the freebie content and bite on the paid offer almost immediately.
I’ve rarely seen anyone go for the long-term free content and convert later into a customer (although it’s hard to say that I have a statistically relevant sample to determine that), so I’m going to have to start re-focusing my effort (and marketing budget) on sending traffic to my free stuff and we’ll see how that affects my bottom-line conversion rate.
Stay tuned…
I just wanted to wish a quick congratulations to Skribit on their official program launch. In case you haven’t noticed, I’ve got this funky Suggestions
box over there on the right side of your page. Skribit’s been powering that for me and helping me organize the massive amounts of feedback I get…
Ok, so I’m exaggerating just a tad on the amount of feedback But the point was to congratulate the fine folks there on the launch.
Way to go, Skribit team!
Check them out at http://www.skribit.com/
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