White-Hat Clickbank Product Celebrates Second Birthday

August 7th, 2011 4 comments

I know, I know.   I harp about this product a lot.  But it’s still the aboslute coolest and best that I know of in it’s niche, and still earns me the most every month.  (And I had so much fun making the video for them - especially the bloopers :D )

ClickBank Raises the Bar – Promotes “White Hat” Sales Techniques & Cracks Down on “Black Hat”

August 2nd, 2011 2 comments

I just finished reading the update to Clickbank’s terms of services for vendors, and WOW!

They’re taking real steps to help unsuspecting customers remain safe from unscrupulous vendors.

Here’s a short list of the changes:

  • No “fake” testimonials or “fake” sellers.

I love this one – I recently saw a product sold on clickbank where the sales page described a “normal” person – actually, a hobo – who climbed from living off the streets to riches within a year of using the traffic methods being advertised in the product.  It made me sick, though, when I found out shortly later that the entire “story” was a made up fairy tale – the person didn’t exist, it hadn’t necessarily transform anyone’s life – it was all a crock of s*%#

No more of that.

Also of personal interest to me is no more “video only” web pages that you can’t stop or pause.

  •  No fake scarcity

No more countdowns saying “only 13 minutes left to buy”.  No more “Only 60 37 12 remaining.  Buy Now!”  Unless it’s real.  If you write something like that, Clickbank will count how many sales are made, and when that “3″ hits “0″ they won’t let you sell your product any more for another week!  Note that “one time offers” which only really do display once, are still allowed – they’re not banning scarcity, justblatantly  made-up scarcity.

  • No more fake discounts

No more saying “This product normally sells for $997, but TODAY ONLY you can get it for just $97!” – again, not unless it’s true.  Clickbank will check the prices, and if you’ve sold the product for a while at $997, you can write it…  But you can’t just plug in a $997 price tag for the sake of offering the discount.

  • Limits on One-Time-Offers / Upsells

There’s nothing wrong with an honest upsell!  But no more days of buying a cheap product only to be slammed with tens of offers to confuse and frighten you.  There are now firm limits of how many upsells can be offered, as well as how many “wait one second!” exit offers are allowed

There are a few more, and you can view the full details at Clickbank’s website.

My favorite part of these new rules is that my products already comply with every single one of them!  (Go me!)  How’s that for honest marketing?

Do you know of products that do or don’t comply?  Let me know by commenting!

No more videos?

July 28th, 2011 No comments

Well, that’s not quite a given (yet).  Actually I do have another few video reviews that I plan on doing in the next few weeks, but this week I’ve been insanely busy trying to understand how my subscribers interact with me and how to provide real genuine value back to them.

Surveys are a great thing for that kind of homework, and having surveys bundled with my Autoresponder provider makes things even easier.

So before I go on spending a LOT of time on the next video…  Do YOU like the last two (on Tezak Traffic Power and Clickbank Pirate)?  Would you be interested in more?  Leave a comment!

Tezak Traffic Power Review

July 21st, 2011 11 comments

After getting lots of positive feedback on last week’s Clickbank Pirate video, I’ve gone ahead and created another video review of a great manual traffic exchange, Tezak Traffic Power.

Enjoy, and watch it to the end as there’s a special bonus hidden somewhere in the video.

I dropped the humor this time around – was that a smart move, or did you like the funnies in the last video? Comment and tell me what you think!

Of Pirates, Treasures, Birthdays and Lot’s of Loot!

July 12th, 2011 1 comment

Today’s a special day. It’s the birthday of a great friend, who has taught me a LOT, both directly and indirectly, about how to really make money online.

I’m talking, of course, about one of the original Clickbank Pirates, Cindy Battye.

Cindy’s been online for six years, and with her partner Soren have put together some of the bar-none coolest IM products.

Today, I’d like to walk you through one of their flagship products, Clickbank Pirate (http://www.cbpirate.net/) and entertain you at the same time (it’s really funny – make sure to watch through the end to not miss any of the good parts scattered in the video)