Issac G's Blog

One of the biggest problems that newbies in this industry encounter is their subconscious unwillingness to treat this as a business.

When I got started, I loved to surf.  The new exchanges were always cool and fresh, and gave me a very fun experience.  I would love the surf games, surf ratios, bonus prizes, and all of the extra goodies that sites offered.  But I never really thought about how to use those extra credits to really make a steady stream of credits on the sites that I surfed on a normal basis.

The result was that I never really got enough of a credit pool in any given exchange to really penetrate that exchange and improve my page’s results there from “pot luck” to something that has some statistical significance.

So I’d end up trying to promote all of these programs with just 50 credits here, 25 credits there, and then I’d get really upset when I didn’t get great results.   I was promoting other programs directly with their sales pages, too – convinced that their sales copy and design were better than anything that I could come up with on my own.

The truth is, looking back, that I was lucky indeed to get any results at all.  Because I was doing it so wrong.

Aside from the obvious (obvious if you’ve already read my book “Leveraging Traffic Exchanges for MAX Results”, anyway) mistake of using long sales pages instead of splash and squeeze pages better suited for use with traffic exchanges, I had a big problem in how I surfed the exchanges myself!

The problem was that I didn’t have a plan.  I was surfing odd hours, just for fun, and not really organizing how I spent or earned those credits.

It took me a long time to figure out that that was affecting my results so much, but once I did (and fixed the issue) my credit income boosted fy 70% almost overnight!

It was almost like magic.

But it really wasn’t magic at all.

It was just me managing my time better.  And surfing to improve my business; not just for the fun of it.  Today, I’d like to share with you one of the free tools that really helped me out in this particular area.  It’s called a surfing calculator, and it’s offered 100% free by a site called Surfing for Success.  You can check it out for yourself right here.

There are three calculators there.

The first lets you input the surf ratio and bonuses at your ten favorite exchanges along with your five favorite splash pages, and the amount of time that you plan to spend on your surf session, and it will help you figure out how many credits (impressions) of each splash page you’ll earn for each page at each exchange.  Really neat trick!

Then, there are another two advanced calculators which help you figure out an optimal surfing schedule – the first calculator is a daily one, and the second is a weekly.  You do need to pay a small upgrade fee to take advantage of the latter two calculators, but think of it as an investment in making your surfing much more productive – at least, that’s what I did.

I know that once I started using these tools, I found them to have a drastic effect on how I was spending (only now I was truly investing, rather than mostly wasting) my time surfing the exchanges.